Website redesign and migration / Dallas

Dallas website redesign that preserves what still earns its place

A redesign should not erase useful URLs, content, analytics, or workflows. The first job is deciding what stays, what is repaired, and what is rebuilt.

Request a written scope Review pricing

Good fit

Use this service when

The site no longer reflects the offer or makes the next step clear.
The current system is difficult to edit, slow, fragile, or poorly owned.
A migration needs redirects, content decisions, and launch accountability.

Poor fit

Pause or choose another path when

The problem is one slow template or a small content update.
There is no access to analytics, CMS, domain, or hosting and no recovery plan.
The only goal is to make the site look newer without changing weak information.

Deliverables

What the work produces

Concrete outputs are easier to approve, test, and own than vague promises about “results.”

Keep / repair / rebuild audit

Each important URL, content block, feature, and integration gets a reasoned disposition before design starts.

Redirect and content map

Surviving URLs, merged pages, removals, titles, headings, and internal links are planned together.

New site system

The approved pages and components are rebuilt around current customer questions and business operations.

Migration packet

Redirects, metadata, forms, analytics, schema, performance baseline, access, and rollback checks are recorded.

Scope boundary

Know what is in before work begins.

The final proposal is specific to the project. This is the baseline distinction.

Typically included

Audit and page inventory for the agreed site scope
Design and build of listed templates
Redirect map and technical launch checks
Access, analytics, and source handoff

Separate unless stated

Unlisted applications or integrations
Unlimited content migration or rewriting
Ranking preservation or growth guarantees
Brand identity, photography, or legal work unless listed

Process

A small-business process with visible decisions

01
Inventory

We capture URLs, content, rankings, forms, analytics, integrations, access, and known pain points.
02
Decide

Every major element is marked keep, repair, combine, rebuild, or remove with a reason.
03
Rebuild

The new system is implemented with real content, responsive QA, and migration details in parallel.
04
Migrate

Redirects, metadata, forms, analytics, schema, and ownership are checked before and after launch.

Ownership matrix

No mystery accounts at handoff.

The exact owner and license terms vary by project. They should never be a surprise.

Domain and DNS

Client-owned account; access and recovery contact documented

Website source

Delivered according to the proposal and repository handoff

Content and media

Client-owned or licensed; source and usage limits recorded

Analytics and forms

Client-accessible accounts with destinations checked at launch

Questions

Before you commit

Will a redesign hurt existing rankings?

Any migration carries risk. Inventory, URL preservation, redirects, content parity, internal links, and monitoring reduce avoidable loss, but nobody can guarantee rankings.

Do you keep the existing content?

Useful content can stay. Thin, duplicated, outdated, or unsupported claims should be rewritten, merged, or removed. The content map records those decisions.

Can you repair the current site instead?

Yes, when repair is the better investment. The audit exists to prevent a full rebuild from becoming the automatic answer.

Related services

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Start with the right question

Does the site need a repair, a rebuild, or a clearer offer?

Send the current URL and what the business needs the website to do. The first response is a scoped recommendation—not a pressure script.

Request a scoped recommendation